We all know that keeping horses isn’t cheap. As you start to compete at higher levels, the costs just seem to keep on rising! Sponsorship can be a viable way of balancing those costs. However, gaining sponsorship isn’t always easy. People often contact big companies simply asking for money and don’t understand why they’re not…
Advertising is a must have for almost every equine business, but it has to be approached with an advertising plan that is consistent and flexible at the same time. A targeted advertising campaign will bring more customers through your door and more profit to your bottom line. Here we look at the important facets of planning…
